Dealertrack DMS

A leading dealer management system for franchises and new car dealerships.

The Dealertrack Advantage

Easy-to-learn interface

While comprehensive in its capabilities, our DMS is intuitive, easy to learn, and simple to navigate. That’s why we’ve been rated the #1 DMS for ease of use.

Data access and visibility

Easily find the information you need with drill-down reporting, real-time data, and remote and mobile access.

Open vendor integration

Our Opentrack platform gives you the freedom to connect with the third-party applications you choose.

Leading-edge technology and the confidence to thrive.

The car buying process is changing and dealerships must adapt or they will fall behind. As part of the Cox Automotive family, Dealertrack DMS provides industry-leading technology solutions that give dealerships the confidence to thrive in an ever-changing automotive market.

Franchise dealerships choose Dealertrack DMS

25 years and 23 locations later, Allen Samuels continues to choose Dealertrack DMS for their growing dealer group. Watch their story to learn more.

Find out what Dealertrack can do for your dealership.

Considering upgrading your current DMS?
We're ready to listen.


We aim to enhance productivity, improve customer experience, and integrate easily with your OEM. We'd love to discuss with you how Dealertrack's DMS can help you better reach your business objectives.

Download our DMS checklist to review the questions you should consider when choosing the right technology to run your dealership.

Download the Checklist



Fill out the form to consult with a specialist:

or call (866) 947-8533